Loops Free
Lifecycle and marketing email for 1,000 contacts with every feature; contact 1,001 brings a card reader.
Technical Profile & Specs
verified 2026-08-10
- Cost
- $0 / forever (Free tier / Free tool)
- License
- proprietary, free
- Hosting Model
- Hosted (their cloud)
- Platforms
- webthey host it
- Installation
- Hosted signup, domain authentication, and event/API integration for lifecycle email
- Operational Setup
- Marketing broadcasts are easy, but lifecycle automation becomes useful only after a non-expert authenticates a domain and connects product events through an integration or API.
- Where Your Data Lives
- Contacts, events, templates, and campaign or loop state live in Loops's cloud; the internal storage format is not disclosed.
- The Catch / Trade-off
- Loops is an email-lifecycle tool rather than a sales-and-marketing CRM, so it does not replace ActiveCampaign's deal, account, and broad automation ecosystem.
Replaces 5 paid apps
up to $73/mo ($876/yr) in subscriptions
Loops Free FAQ
Common questions
Is Loops Free free and open source?+
Loops Free is a free tool that runs on hosted. Lifecycle and marketing email for 1,000 contacts with every feature; contact 1,001 brings a card reader.
What paid software does Loops Free replace?+
Loops Free serves as a free replacement for 5 paid SaaS applications: ActiveCampaign, Bento, Brevo, Loops, Mailcoach Cloud, saving up to $73/month ($876/year) in subscription bills.
How do you install and set up Loops Free?+
Installation: Hosted signup, domain authentication, and event/API integration for lifecycle email. Setup notes: Marketing broadcasts are easy, but lifecycle automation becomes useful only after a non-expert authenticates a domain and connects product events through an integration or API.
What is the catch or trade-off with Loops Free?+
Loops is an email-lifecycle tool rather than a sales-and-marketing CRM, so it does not replace ActiveCampaign's deal, account, and broad automation ecosystem.